Herculeswerk focuses on the development of people inside and outside organisations in their personal responsibility, independence, accountability and actions.
After Herculeswerk had decided upon their mission and vision, they wanted to get their visual communication developed with a professional, that's where I came in. The new logo for Herculeswerk symbolises a maze, getting to the centre of it can be challenging. However, there is also resemblance to an heroic emblem, like the super heroes superman and spiderman have.
The corporate identity now consists of various expressions such as facade lettering, brochures, flyers, folders, writing pads, website, promotional video, etc.
Fred Oudijn & Nathalie Craenen